Adreka

What is Adreka?

1.

Adreka", pronounced (ad-re-ka) "Ad" taken from advertising, and "reka" derived from Eureka meaning an exclamation of triumph at a discovery. Used primarily as advertising slang.

pay-per-clicks were the Adreka of the internet advertising age that lead to an explosion of internet advertising models.

See adreka, triumph, advertising, eureka
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