Ad-sploitation

What is Ad-sploitation?

1.

Refers to any advertisement where an effort is made to expoit an 'in-crowd' demographic or trend and fails due to its inherent intention to sell you something / make you do something.

BMW's 2004 April Fool's spoof 'SHEF' ad.

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Ad-sploitation Edit Meaning

1.

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Ad-sploitation