Ass Roots Effort Edit Meaning

1.

when you and possibly one or more of your buddies decide that you want to get laid and that you're going to have to get up off the couch and actually make some sort of attempt

Sitting around playing X-box isn't going to get us anywhere. I think we need to embark on an ass roots effort here if we're to have any hope of getting any.

See booty call, date, trolling, marketing