What is Blogswarm?
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An instance in which bloggers create a buzz by swarming a single story or issue for a day or week that is aimed at causing some kind of response or action.
When a shocking news story hit the presses but didn't gain traction, there was a blogswarm to draw more attention to it.
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1: a non-mathematical constant that when applied to any word, phrase or conversation, reduces (or elevates, depending on your perspectiv..