What is Bose-effect?
1.
Something that is actually awful and of very low quality, but because of extensive marketing stating the opposite, is perceived to be of high quality, or "the best".
Mercedes-Benz is still able to sell cars despite their declining quality control because of the bose-effect.
See
Random Words:
1.
A sales term meaning to sell something to someone on good faith without requiring backup documentation.
Did you get a PO for that order..
