Brand Initiative

What is Brand Initiative?

If I knew, I wouldn't be writing to you!

We are creating a new brand initiative for the State of Illinois.

Illy

1. Fresh, Cool, His whole whole set was pretty illy See Soledad 2. Fresh, fly, sweet, off tha chain I'm so Illy - used in I'..

Zot

1. The sound an anteater makes when sticking out its long tongue. With a loud "ZOT!" hundreds of the anthill's residents we..

Knowledge Monster

1. An individual with magnificent and powerful intelligence with which he/she is able to defeat all other mindpowers. In the words of Deck..

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Brand Initiative Edit Meaning