Brand Tuning

What is Brand Tuning?

1.

When a company, product or brand is enhanced/ tuned to a particular market or segment.

It leverages existing marketing, PR and brand assets, and is not a re-launch or re-branding.

This especially comes into play when a brand is tarnished by bad service, PR, ill-conceived advertising and needs to be counteracted by tuning.

The new commercial for XYZCars requires Brand Tuning - the image with the car speeding through the suburbs with young passengers promotes irresponsible driving.

See branding, pr, marketing, advertising, agency
43

Random Words:

Jackrape
1. 1. the act of jacking someone for their shit then raping them. 2. The act of violently approaching someone, pulling their dick out and ..
Read more
Crack-tat
1. A tatoo, sometimes facile, while other times embellished and elaborate that is typically found on the lower back of females sorority gir..
Read more
W.b.
1. Whore bag. That girl Jen is w.b. See slut, skank, ho, whore 2. An abbreviation for West Bend, a suburb of Milwaukee Wisconsin. Famou..
Read more

Best StartPage for your browser.

All you need for a faster workflow in one place.



Get it for Free