What is Debranding?
1.
The removal of branded visual identifiers such as logos, fonts, company colours in an effort to appear less corporate and more independent.
Starbucks are leading a debranding trend by removing the logo from some of their coffee shops in an effort to appear less corporate and more independent.
See
Random Words:
1.
side-lined, out of the action, out of the loop, not 'with-it'
"Ray is on the berme - he never gets invited to the cool p..