What is Delivariables?
1.
n. pl. c/f advertising. the demands set out in a brief for the agency to deliver to the client on a given date, agreed upon at length, set in stone, and destined to be changed over and over again until the deadline passes.
suit: we need a new campaign by the end of the day
creative team: (sigh) Not a chance in hell.... What are the delivariables?
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Random Words:
1.
The process by which a Jew evaluates whether a product or service is worth the price tag associated with it.
Stein: Should I go to Dunk..
1.
A cowardly lie told to cover up embarrassment.
Bubba: "Jake, what's this Justin Timberlake CD doin in yer pickup truck?"..