Delivariables

What is Delivariables?


1.

n. pl. c/f advertising. the demands set out in a brief for the agency to deliver to the client on a given date, agreed upon at length, set in stone, and destined to be changed over and over again until the deadline passes.

suit: we need a new campaign by the end of the day

creative team: (sigh) Not a chance in hell.... What are the delivariables?

See deliverable, change, flux


13

Random Words:

1. An acronym that stands for "What Are You Stupid". Particularly useful in meetings where your attendees just don't seem t..
1. A megalomaniacal young man with a prediliction for porn involving the Olsen twins, and making racist slurs about anyone who crosses his ..
1. Released in late 2006, this was the twelfth title of the Need for Speed series. It was squeezed out just in time for Christmas, and it s..