What is Geovertising?
1.
(Pronounced GEO-vertising)
GPS enabled devices receive real time, promotional, time sensitive offers from local retailers as the holder of the device passes within a short distance of the retailer's store location.
Salesperson: "GEOvertising, my friend, is the wave of the future! Now if you'll indulge me for just a moment please... simply look out your showroom window and consider the potential impact to your casket sales bottom line if only you had the ability to put your powerful message in the GPS enabled device of each and every man, woman or vehicle navigation system that approached within a two block radius of this fine business establishment."
Retailer (seeing the salesperson out): “Try the donut shop next door."
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