What is Issues Jump?
1.
PR-speak for desperately attempting to jump the bandwagon on a story that is one or more news cycles old, and will have gone stale by the time the PR firm has explained what an issues jump actually is.
"we are making an issues jump on this news event"
See
Random Words:
1.
A disease that manifests itself with the same symptoms as the common cold but is really a virus spread by contact with snakes and lizard..
1.
(1)to be hardcore with attributes of an old schooler.
(2)to be gnarly as hell on a banana board/riding sheer ice/brutal choppy wake.
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