What is Issues Jump?
1.
PR-speak for desperately attempting to jump the bandwagon on a story that is one or more news cycles old, and will have gone stale by the time the PR firm has explained what an issues jump actually is.
"we are making an issues jump on this news event"
See
Random Words:
1.
the term is relatively new. it refers to the current state of (political) affairs in the united states (but probably doesn't precl..
