What is Issues Jump?
1.
PR-speak for desperately attempting to jump the bandwagon on a story that is one or more news cycles old, and will have gone stale by the time the PR firm has explained what an issues jump actually is.
"we are making an issues jump on this news event"
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Random Words:
1.
When a simple idea is over-explained in highly technical speak.
Megan: My golf ball just went really far!
Taylor: Actually Megan, the ..
1.
In other words, big fuckin' deal. A sarcastic response, usually said as a jealous reaction.
"Dude, I went to Europe for the s..