What is Lodgism?
1.
Business term for an over-complicated metaphor or expression.
Popularised by Nick Lodge in his book "Business Consulting: A Bluffer's Guide"
External Consultant: "New hardware would be a useful catalyst to leverage our capabilities across the value chain."
Internal employee: "Overpaid fool. That's just a Lodgism for Buy a new PC and it will make things better."
or
Manager: I've been stir-frying some ideas in my think-wok.
Employee: (with heavy irony) And have you come up with any new Lodgisms then?
See
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