Magicomm

What is Magicomm?

1.

To wake someone up, to get their attention using cross media multi-touch campaigns (Personalized direct mail that contains a PURL (Personal URL) to notify someone about a new product, a new event that they should attend or new service.

They never heard of us, so we decided it was time to magicomm them.

See multi-touch

2.

To add a 'magical touch' to some type of project or a creative solution usually dealing with direct marketing and cross-media.

I magicommed his logo and the response rate went through the roof

See marketing, magic
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