Paper Launch

What is Paper Launch?


1.

A release of a product, especially a computer component, in extremely limited quantities, making it very difficult for consumers to get their hands on. The purpose of this is generally for a company to be able to say "we have the fastest chip", before they can actually produce large numbers of them.

Thus, the product isn't really "launched" to the market, it's only launched in press releases, hence "paper" launches.

"Hey man, I can't find any vendors that sell the new, ultra-fast Intel chip. Have you found it anywhere yet?"

"Nope, nobody has it. It's just another paper launch."

See Jack


42

Random Words:

1. stands for long island hardcore, a musical and political music from the late 80's to early 2000's. bands like mind over matter..
1. Common British slang for "stolen". See also: pinched, taxed, half-inched, lifted, knocked off, 'fell off the back of a..
1. A spoiled immature person trapped inside of a grown person's body who thinks they always come first. I could care less on what oth..