Pepsicoking

What is Pepsicoking?


1.

"pepsicoking": noun; ("to pepsicoke": verb, transitive). To take a complex situation and reframe it through marketing as a competitive binary choice between fairly distinct alternatives, one of which must be seen as a winner and the other as a loser--to the exclusion of other viable choices.

"Extensive advertising over the course of the past decades has resulted in the pepsicoking of the American soft drink market, largely leaving fans of RC Cola out of the debate."

"'Message politics'--the emphasis on creating and advertising coherent policy agendas and encouraging party members to 'stick to the message'--has lead to the pepsicoking of Congressional politics."

See advertising, marketing, politics, beverages


20

Random Words:

1. Wootmoose w-OO-TE MOO-CE n. a. More commonly spelt, w00tm0053. b. Used in conjection with, Hot Pockets. c. A term for someone tha..
1. The sacred and holiest idol known to man, with the head and wings of a pigeon, the body of a cow. The pigeon cow is the big brother of ..
1. Another name for your fly or zipper on the front of your trousers or pants . A Scottish Borders word . When John came back from the toi..
Book Banner