What is Piranha Effect?
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The exponential effect of communicating a focused message through many different forms of advertising media with a very persuasive effect on beliefs and behavior.
The advertising campaign was communicated through a microsite, social media venues, viral video, print, grassroots events and out of home media. The Piranha Effect was amazing.
See
Random Words:
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wicked awesome, cool.
man: that shirt is way uber gravy
me: ha i know, who do you think i am?
man: yo mamma
me: that was not uber gr..