What is Piranha Effect?
1.
The exponential effect of communicating a focused message through many different forms of advertising media with a very persuasive effect on beliefs and behavior.
The advertising campaign was communicated through a microsite, social media venues, viral video, print, grassroots events and out of home media. The Piranha Effect was amazing.
See
Random Words:
1.
Something that does not exist or is not real, but people believe that it does. (Literally a rat that does not exist).
Bigfoot is a Ratt..