Rurban

What is Rurban?


1.

A rural or small town dweller who adopts an urban lifestyle.

A rurban male or female has a graduate & post graduate education, is technologically advanced, is empowered by digital communication platforms, is an internet junkie, prefers designer interiors, plans a smaller nuclear family, marries later, has a non-traditional job involving commute, is a frequent foreign traveller for pleasure, engages in conspicuous consumption of lifestyle products, travels to larger supermarkets rather than shopping locally, drives a car more suited to urban commuting, is aware of world & national issues though probably less so of local politics.

Liam was a typical rurban male; good income, good clothes, a newly built Mac-cottage and a coupe that bottomed out on the country roads.

See urban, rural, suburban, metrosexual, metropolitan, chic

2.

Rhymes with "urban". You live in the country, but you own no cows. You have all of the piped-in, cable-driven commercial needz as your rural brethren, but with far less concrete.

I saw some kids out in the country sporting some emo gear. They were definately rurban, suffering the fashion dictates of MTV.


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