Tarjay Edit Meaning

1.

The alternative pronunciation of the big-box store Target.

Calling "Target" by the moniker "Tarjay" aims to make the shopping experience seem more upscale than it really is.

If you are always shopping at the big-box store, you may be stigmatized by your friends who shop at Whole Foods or at a mom and pop store.

To prevent this, all you need to do is make the name of the big-box store sound more sophisticated and upscale.

It adds a seemingly French sound to the name, and that sounds impressive, or even extraordinary

Ann: Did you buy that button down shirt from the local store in town?

Bruno: No, I bought it from tarjay...oh-la-la

Ann: Oh, you mean Target?

Bruno: Yeah, but calling it Tarjay sounds fancier, and conceals the fact that i am cheap.

See cheap, ginder, french, big-box store, target, targe, walmart, moniker, advanced, elitist, toity, haughty, pretentious