What is The Wheel Of Innovation?


1.

A fictional wheel that a salesperson allows a customer to spin when the customer feels there has been an injustice, or to sweeten the "deal".

Brad: I cannot get this guy to sign a new agreement. He is mad at us for billing him too much last month, and now he want's something for free.

Ryan: Give him a couple of free spins on the wheel of innovation.

Brad: Great idea Ryan, you're the slickest manager in the midwest.


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