What is Twool?
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It was unintentionally coined by Guy Kawasaki on a blog post titled "How to Use Twitter as a Twool," where he outlined the steps for using Twitter to market your own stuff. People who follow this advice will think they're using "Twitter as a tool" (a twool) when in fact they have become twools themselves.
"Ugh. All this guy does on Twitter is pimp his
SEO business. What a twool. UNFOLLOW"
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