Value Driven Content

What is Value Driven Content?


1.

A very very useful phrase, especially in the context of a business negotiation. Typically, the following issues should be addressed when determining the implementation of value driven content:

- Will it effectively help my readers with their jobs?

- Is it educational and not too self-serving?

- Does it make sense coming from us?

- Can we handle inquiries about this topic?

- Does it solve a problem for our customers?

- Is it something of interest to our customers, given their job position?

- Is the content practical enough to use right away?

- Will this position our company as experts?

When talking about value driven content, your words will have more credibility if you are also a wanker, and like to pull down your pants and bend over for company executives.

Hey, John, I have drawn up a proposal to increase this project's value driven content. Do you want to book a private meeting room to discuss?

See corporate, suit, tool, wanker


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