Vampirize

What is Vampirize?


1.

In business, "vampirizing" means a product of a brand could potentially burn sales from another product of the same brand. It's usually a mistake to have two conflicting products in a given line of products.

Apple's iPod Touch will now eventually vampirize iPhones sales, because it's the same product, just without the phone.

That's why Apple launched it later, screwing a lot of customers who would have bought the Touch instead, not really needing another phone.

See vampirize, competition, product, brand, conflict

2.

verb: the act of biting as a vampire would.

background: it's not a word, but it totally should be... makes sense!

Andrea vampirized Alex. ow.

See andrea


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