What is Boomerang Website?
1.
A website that returns all of its profits to the users that generated them, extracting only compensation for its operating costs.
One form of boomerang website generates advertising revenue proportional to user traffic, then returns its profits to its users, withholding only the portion of the advertising revenue equal to its operating costs.
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An expression used in circumstances of extreme duress and frustration, when all options are exhausted save physical violence.
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