What is Echo Effect?
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The "echo effect" is when a slogan or jingle get's into everyday talk. Advertisers love to get people to incorporate slogans into regular conversation.
Echo effect examples: Wendy’s “Where’s the beef?” or Miller Beer’s “I love you man!” Nike's "Just do it!" These brand slogan reverberated in pop culture and infiltrated our everyday conversations.
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The phenomenon where smart people start hanging out with dumb people and become dumber.
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The origins of this term originate from the classic pornography film, "Behind the Green Door".
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